Copywriting, Content , & Creative Services
We are weaving stories all the time. With our bodies, our words, our pictures.
You’re here because you want to tell your story, and the story of your company, organization, product, and/or service. You want to grow your body of work in the world. And, I want to help you stand out from a sea of noise.
I parlay my knowledge of marketing strategy, artful storytelling, copywriting, community building, and curriculum design to support businesses and organizations that inspire.
Together, we’ll challenge industry norms, encourage and uplift those we serve, create space for beauty and raw connection, foster expansion, and grow your business or organization. If this resonates with you, please keep reading more about the services I offer below.
Work with me to tell your story and invite others to your mission and services.
Brilliant storytelling and concise copywriting turns readers into true community members, clients, customers, and donors.
Branding Guide for Your Business or Organization:
Convey your mission, vision and offerings with ease and clarity
Mission, Vision, Values
Audience Avatar(s)
Word Bank
About business or organization summary
Bio(s)
Testimonial Gathering
Creation of Email Nurture Sequence for new customers
Blog Post / Newsletter list of ideas and headlines
Website Copywriting
Homepage
About page
Service offerings and/or product descriptions
Sales Page
Contact Page
Coordination with web designers, if applicable
Newsletter + Blog Copywriting
Nurture/Welcome Sequences for new subscribers
Newsletters written for you
Can repurpose your blog and newsletter for social posts
Marketing, PR and/or Fundraising Strategy
Supporting the creation and/or maintenance of launches/campaigns
Editorial Calendar Planning
Sales Page(s)
Newsletter writing
Audience research and segmentation
Donor/Prospect research and support in discovery, cultivation, solicitation, and stewardship
Ad copy for radio, magazines, flyers, banner ads, and more
Pitching Podcasts, Publications, Guest posting, and connecting with Complementary Providers
Complementary Media
Storyboarding for video creation
Branding and storyboarding for new visual imagery creation
Editing (you write, I edit):
Website
Newsletter posts
Blog posts
Social media posts
Can also support the coordination with other artists:
Photographers
Graphic Designers
Website Designers
What I do NOT do:
Social media management (I have many thoughts on social media! Just ask)
Event planning or coordination (I can help with strategy and marketing)
Newsletter management or design (I can help with strategy and marketing)
*This does not mean I’m not well versed in the above, but that my offerings do not include these services.
The Process
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Inquiry + Intake
After an initial consultation, we’ll send over a self-inquiry and intake document. Pour a cup of tea, grab your favorite pen and fill it out prior to our first 90 minute kick-off session.
Using this document, we’ll reflect on your vision, goals, challenges, thoughts, internal blocks, and get clear on your deliverables. This is a very holistic process, that includes inquiry about your business or organization, and also YOU as the creative behind it.
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Create + Refine
After our initial 90 minute session, I’ll get to work!
You'll have bi-weekly 50 minute meetings with Leanne to discuss progress on your contract, make revisions and refinements, and simply have a regular support person on this journey.
During this time, Leanne will provide deliverables as outlined within your contract.
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Sustainability + Strategy
As our time together nears its close, we’ll make sure you have everything you need to move forward with ease: all deliverables will be yours as well as any systems, strategies and/or further supports we've discussed.
We want the creative process, storytelling, and marketing to feel seamless and joy-filled as you share your message with the world and grow your impact. *For retainer clients, we will constantly be creating, refining, sustaining and strategizing for each creative goal.
I’ll guide you through a creative methodology, rooted in ancient wisdom and adapted for modern times.
For now, you can start asking yourself these questions:
How well do you know your current audience (i.e. email subscribers, customers, donors, volunteers, clients, etc.)?
Who specifically are you seeking to talk to and engage?
What are your testimonials like?
What are you holding back from your audience?
How generous are you with them?
How are you treating their inboxes like gold?
How are you nurturing your audience? Are you always “asking” or “telling?”
What energy are you holding for your business or organization?
How might your energy and presence affect your marketing, communications, writing, and/or strategy?
How might it affect your IRL and online connections?
Schedule a free 20 minute consultation via the form below. It’s free.
You can also email leanne@leannematullo.com.
Leanne works with package based offerings or on a monthly retainer.
Let’s unveil the stories that help you stand out in a sea of noise.
Email leanne@leannematullo.com.